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Farm Bureau Insurance Earns Ward Group Award for Superior Claims Customer Experience

Ward's Superior Rating in Claims Customer Experience

Farm Bureau Insurance of Michigan was awarded a “Superior Rating” for personal lines claims customer experience as measured by Ward’s Experience Monitor program.

“We are pleased to earn this award again in 2020,” said Farm Bureau Insurance CEO Don Simon. “It speaks to our continued collective efforts to provide exemplary customer experiences in all areas of our operations, including claims. Farm Bureau adjusters and agents provide personalized service to policyholders, treating customers the way they want to be treated, not solely through 800 numbers or with call center promises backed by comedic ad programs. Experience matters.”

This is the second time Farm Bureau has been recognized in this category, also earning the award in 2018.

Ward Group is the trusted leader of benchmarking and best practices services for the insurance industry. Annually, Ward analyzes results of insurers for claims customer experience management.  For the past 30 years, the organization has analyzed key financial and customer experience aspects of the property-casualty insurance companies, identifying the top performers.

The award for superior results in personal lines claims customer experience covers the period of Jan. 1, 2020 – Dec. 31, 2020. Ward’s Claims Customer Experience Superior Rating® is based on achieving a minimum net promotor score of 50 across all personal auto and property claims settled and measured during 2020.

Date Posted: April 16, 2021
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